Judith Cassis, C.Ht.

Information and education for writers

  • RSS
  • Delicious
  • Facebook
  • Twitter

November 3rd is National Sandwich Day! What Sandwich Most Describes Your book?

Posted by Judith November - 3 - 2016 Comments Off on November 3rd is National Sandwich Day! What Sandwich Most Describes Your book?


National Sandwich Day??? Being that there is a day to commemorate everything else, why not the sandwich? It is, of course, an American staple. What would lunch be without it?

That in mind, if you were asked what sandwich most closely describes your book, how would you answer? When asked this question recently, I wasn’t quite sure how to answer. I don’t really eat sandwiches….

 Aha! I just got an answer.

My book, Writer to Writer Success Mastery, most resembles an In-and-Out Burger, Protein-Style.  If you’re from the western part of the country, you know exactly what I’m talking about. Especially those of us from the greater Los Angeles area–we DEFINITELY know In-and-Out Burger. We’re willing to wait in long lines any time of day just to satisfy a craving.

In and Out Burger

In-and-Out Burger is a fast-food restaurant chain founded in Baldwin Park California in 1948 by Harry and Esther Snyder. They serve one thing–BURGERS–8 million different ways. The protein-style burger is served without the bun.

Here’s why it reminds me of my book.

The In-and-Out Burger protein-style is a juicy burger without the heavy bun and wrapped in frilly lettuce. My book cover wraps around JUICY information from writers for other writers. Instruction, advice, and opinions are dressed in tasty morsels of fact and fiction readers can sink their teeth into.

Every contributing writer seasons Writer to Writer Success Mastery with his or her own distinct flavors, making it a one-of-a-kind recipe for success. Like the In-and-Out Burger Protein-style, it’s loaded with tasty ingredients you have to hold onto with both hands before devouring.

Go on, take a bite. Just like this delicious burger you won’t be able to stop until you’re finished reading Writer to Writer Success Mastery. There’s one difference: I’ll be happy to share my book with you. My burger, on the other hand, is a WHOLE DIFFERENT STORY!

Judith Head shotJudith Cassis is a New York Times Bestselling ghostwriter, blogger and book coach. She is the founder of The Golden Pen Writers Guild and Writers Mastermind Alliance and publisher of theWriter to Writer series. Follow her blog: www.judithcassis.com and on Facebook: https://www.facebook.com/judith.cassis. Private and group sessions are available for scheduling. Judith offers free group lectures and teleseminars based upon availability.  


Judith’s Clients Say This:

“I am fortunate to have had Judith Cassis has my book coach, mentor, advisor, and editor for the past year. It has been a privilege for me to know her and to study under her tutelage. For someone like myself who is passionate about becoming a published author, I can think of no better counselor. She helps me reach deep within to draw out my finest writing, never letting me accept second best. At the same time she keeps me well grounded in the reality of today’s publishing world as it changes constantly under the ceaseless impact of social media.”

Bill Blowers, Author Dangerous Betrayal 

“Expertise and generosity comes to mind when I think of Judith Cassis. I’ve had the pleasure of having Judith as my book coach for over three years while working on my memoir. I am always in awe of her ability to see through to the bottom line, helping and directing me towards my goal. Judith earns my highest, heartfelt recommendation.”

Diane Wheaton, Memoir Writer

“Judith Cassis is a born teacher. She has a guiding spirit that shows that you CAN do it, whatever it is.  She gives of her time and knowledge to help you accomplish your goal because she believes – in giving – and in you.”

Elaine Martin Author, Too Many Doors

“I have worked with Judith Cassis for several years and have nothing but great praise and respect for her.  It did not matter if she was working on her personal events, a client’s book she was ghost writing helping someone with a question she was always professional, reliable, and willing to put in all it took to get the job done with the highest quality.

Judith has worked directly with my company in many areas using her expertise in all of them – writing press releases, writing promotional materials for events, brain storming to assist making my company products and services more accessible to the public.

Christina Littrell Williams, CEO VAaGoGo.com

Judith Cassis has the heart of a mentor and the skills of a championship blogging/book coach.  She keeps her finger on the pulse of an ever-changing marketplace and teaches writers and bloggers of all skill and experience levels what it takes to achieve highly personalized goals.  Her coaching services are delivered with remarkable warmth and patience. I’m so glad I connected with Judith.

Maureen Fowler Author, Mom’s Messy Legacy 

“Where ever you are with your project, Judith will meet you; with knowledgeable guidance, encouragement, and enthusiasm. She works with you at your pace.”

J.A. Bunten, Poet and Author

“I registered for a writing class never thinking that decision would change my life forever. I met the most wonderful person – the teacher – Judith Cassis. She made it so easy even for someone who was not the best in punctuation. I learned so much but didn’t realize how much I had learned until I published my first book of suspense stories, then two children’s books.

 Judith always encouraged, she can inspire you when you just draw a blank. Judith had changed my life and opened new paths for me to follow.” 

Jeanne Wray, Author

Comments are closed.